The Clash Between WordPress and WP Engine: What’s Really Going On?

The ongoing feud between WordPress and WP Engine has reached new heights, sparking discussions throughout the digital and tech communities. The conflict, while complex, boils down to the evolution of two major entities that started in a harmonious relationship but have now grown into fierce competitors. Let’s take a closer look at what led to […]

Why Website Maintenance Matters for Long-Term Business Success

Old Salt digital agency

Building a website is just the beginning. To ensure your website continues to perform well and support your business goals, regular maintenance is essential. Neglecting website maintenance can lead to a host of issues, from security vulnerabilities to poor user experience, all of which can harm your brand and bottom line. 1. Security is Paramount: […]

Why Improving the Speed of Your Website Matters

Website speed matters

In today’s digital age, your website’s speed is more than just a technical detail; it’s a critical factor that can make or break your online presence. A fast website isn’t just about user convenience—it’s a cornerstone of business success. Here’s why: User Experience is Everything When a visitor lands on your website, you have mere […]

How to Make Your Website Work Harder for You

Optimised website

Your website should be more than just a static digital presence; it should be a dynamic tool that drives tangible business results. To make your website work harder for you, start by aligning it with your business goals. Whether you’re focused on lead generation, eCommerce, or brand awareness, your site should be optimized to support […]

Should I use Squarespace?

SquareSpace

This is a question that we get asked a lot. Not just Squarespace but we’re talking Wix, Weebly and all the other ‘Make your own website’ tools that exist today. Unfortunately, there isn’t a simple yes/no answer to this question but hopefully we can help you to make the right choice or an informed choice […]

The Benefits of Custom Website Design for Your Brand

Bespoke design for your brand

In a crowded digital marketplace, standing out is more challenging than ever. A custom website design offers your brand the opportunity to differentiate itself by creating a unique, memorable online presence that resonates with your target audience. Unlike generic templates, custom designs provide you with the flexibility and creativity to truly express your brand’s identity […]

Kirby CMS: A super secure alternative

Kirby CMS

These days if you want to create a website, there’s a huge number of ways to go about. If you plan on updating the content regularly then you’ll no doubt be in need of a Content Management System. If you’ve never come across the term ‘Content Management System’ or CMS, it’s essentially a tool that […]

Could JAMStack benefit your business?

JAM Stack

JAMStack is a brand new approach to building websites that brings together better performance, security and much greater scalability. Its estimated that over 50% of people will abandon a website if it takes more than 3 seconds to load. This translates directly into lost revenue, decreased lead conversion, and a poor user experience. According to […]

Which e-commerce platform should I choose?

Shopify Experts

So, you want to start selling online. You’ve worked hard to get your product line together, you’ve set your pricing and your ready to go. So what now? These days there are so many options to choose from when it comes to finding the right e-commerce platform. On one hand, that’s brilliant and gives you […]