Upgrade or Overhaul: Deciding the Best Path for Your Website
If your website isn’t performing as well as you’d like, you might wonder whether it’s time for a full rebuild or just some targeted improvements. The answer depends on your website’s current state and your business goals. In many cases, minor improvements can make a big difference. If your site has a strong foundation but […]
Turn Visitors Into Customers: Simple Tips to Improve Your Website
Your website is your digital storefront. It’s where potential customers decide if they want to engage with your business or move on to a competitor. So, how do you turn those visitors into loyal customers? Here are a few straightforward tips to elevate your website’s performance: Clear Call-to-Actions (CTAs): Make it easy for visitors to […]
Your Website Should Work as Hard as You Do
Running a business is no small task. You work tirelessly to deliver exceptional products or services, solve problems, and keep your customers happy. Your website should be doing the same. Far from being a static online presence, your website has the potential to be a 24/7 team member, actively working to support and grow your […]
How to Know When It’s Time to Redesign Your Website
Your website is a vital part of your business, but like any tool, it needs to be updated to remain effective. If you’re unsure whether it’s time for a redesign, there are some clear signs to watch for. One of the most obvious indicators is an outdated design. Web design trends evolve quickly, and a […]
The Clash Between WordPress and WP Engine: What’s Really Going On?
The ongoing feud between WordPress and WP Engine has reached new heights, sparking discussions throughout the digital and tech communities. The conflict, while complex, boils down to the evolution of two major entities that started in a harmonious relationship but have now grown into fierce competitors. Let’s take a closer look at what led to […]
Why Website Maintenance Matters for Long-Term Business Success
Building a website is just the beginning. To ensure your website continues to perform well and support your business goals, regular maintenance is essential. Neglecting website maintenance can lead to a host of issues, from security vulnerabilities to poor user experience, all of which can harm your brand and bottom line. 1. Security is Paramount: […]
Why Improving the Speed of Your Website Matters
In today’s digital age, your website’s speed is more than just a technical detail; it’s a critical factor that can make or break your online presence. A fast website isn’t just about user convenience—it’s a cornerstone of business success. Here’s why: User Experience is Everything When a visitor lands on your website, you have mere […]
How to Make Your Website Work Harder for You
Your website should be more than just a static digital presence; it should be a dynamic tool that drives tangible business results. To make your website work harder for you, start by aligning it with your business goals. Whether you’re focused on lead generation, eCommerce, or brand awareness, your site should be optimized to support […]
Should I use Squarespace?
This is a question that we get asked a lot. Not just Squarespace but we’re talking Wix, Weebly and all the other ‘Make your own website’ tools that exist today. Unfortunately, there isn’t a simple yes/no answer to this question but hopefully we can help you to make the right choice or an informed choice […]
The Benefits of Custom Website Design for Your Brand
In a crowded digital marketplace, standing out is more challenging than ever. A custom website design offers your brand the opportunity to differentiate itself by creating a unique, memorable online presence that resonates with your target audience. Unlike generic templates, custom designs provide you with the flexibility and creativity to truly express your brand’s identity […]